I’ll be honest. In times of deep hunger, the very last thing I am taking into consideration is vanity; I will eat anything that crosses my path regardless of how perfect it looks. Dented or bruised apple? Oddly shaped grapes? Absolutely no issue. If it can be consumed, it will be consumed.
If this describes you, I have found the perfect solution: Imperfect Foods. Imperfect Foods is an affordable grocery delivery service that offers a lineup of fresh and sustainable groceries typically deemed as “ugly.”. No, there is nothing wrong with the quality of the foods delivered through the service; fresh, quality foods are a guarantee. The service defines “ugly” as short-coded, excess in inventory, cosmetically different, packaging changes, and off-spec.
Sustainability: Imperfect Foods was created with the sole mission of eliminating food waste. In 2020 alone, the service saved 50,000,000 lbs of food and 20,663 tons of CO2! Every box that food is delivered in is 100% recyclable as well. It currently serves over 300,000 “imperfectionists across the country.
How does it work? The site offers a free sign-up and allows you to skip weeks or cancel at any time. There is a timeframe for customers to shop, similar to a weekly trip to the grocery store. All of the food is priced individually and there are no charges until the food actually shows up at your door. Users of Imperfect Food are able to fully customize their orders. Though the site offers recommendations based off of a customer’s past purchases, they are fully able to add and remove anything from the cart.
What is offered? Users are able to choose from a wide selection of fresh produce, eggs and dairy, pantry items, plant-based products, snacks, wellness items, and meat and fish. The website will have a fully detailed description as to what makes each product imperfect – leaving no questions as to what you will be ordering.
If you’re struggling to find resources that lower your carbon footprint and food waste, I highly recommend Imperfect Foods. I have used the delivery service a few times and have had nothing but pleasant experiences. It is easy to use, inexpensive, and absolutely guilt-free. Make it your mission this week to show some love to some undervalued, perfectly enjoyable foods or products! It might just end up being your go-to service.
